Coca-Cola
Most panda bears are on loan from China. And those loans are expensive. Coca-Cola and ZOO Atlanta wanted to build the fanfare around the birth of a new loan, baby Mei-Lan. On a random note, this poster was published on a full page in a Japanese graphic design book on Color Theory.
Coke took over the downtown Atlanta train station during the hottest month in the South / OBIE Finalist 2006
Coke Zero campaign for college and pro sports. Zero's artificial sweet spot is males 25-34.
