LP Building Solutions
To show off how their diverse lineup of building products all work together, LP teamed up with builder Jordan Smith for a new all in build on a modern farmhouse in rural Texas. Jordan recruited his buddy and friend of LP, Kyle Stumpenhorst of Rural Renovators, to join in on the build. It's obvious these two love what they do and always have a good time doing it. Especially when they get to work with the durable products in the LP Building Solutions lineup.
Over the course of a couple trips, the client and agency were able to get a ton of content focused on the All In build and each separate product for product and social campaigns. Not to mention tons of self and cross promotion for the builders and their brands.
